Gamers and streamers can now have eye tracking and head tracking in their games and streams, with the help of their iPhone. Eye tracking technology that requires dedicated hardware, and an increased budget, is rendered obsolete.
MARTIGNY, Switzerland and LAS VEGAS, USA, Jan. 30, 2021 – Eyeware Tech SA
Eyeware is present as an exhibitor at CES2021, as the first online edition of the show continues until mid February 2021. The news about the eye tracking app Eyeware Beam, has been met with a great amount of optimism. Both consumers and the media have shown interest and support in what is to become the alternative to traditional eye tracking hardware for the gaming and streaming industry.
The Swiss company has been functioning as an eye tracking deeptech and solutions developer since 2016, for several industries. With Apple introducing the TrueDepth camera in most of their phones, the team saw a big opportunity for enabling both eye tracking and head tracking functionalities for gamers and streamers, within one single gaming device. “We have received very encouraging feedback from our participation at CES2021 and would like to thank everyone that is sharing our story. Gamers and streamers are looking for more accessible eye tracking solutions for analytics, more engaging streams, and immersive game experiences. Eyeware Beam allows such mass adoption by turning your iPhone into an eye tracking device.”, says co-founder and CBDO, Bastjan Prenaj.
Today, the eye tracking app product team continues to interact with beta testers and is preparing to bring out a public beta version soon. Demand is high and they are determined to cover this gap in the market.
If you are interested in participating in usability testing phases or in being the first to know when the app is released please sign up at this link: beam.eyeware.tech.
About Eyeware Beam
Eyeware Beam is the iPhone app that turns your iPhone into an eye tracker, a head tracker and a webcam. It works with both an iPhone or an iPad with Face ID (iPhone XS, XR, 11, 11 Pro, iPad Pro) and it uses proprietary 3D eye and head tracking technology (i.e. it does not depend on the ARKit).
The solution takes advantage of Apple’s TrueDepth camera technology, using the user facing camera to enable remote and accurate eye and head tracking functionalities. A PC software counterpart needs to be installed and once paired with the phone, a user is ready to stream their gaze or play simulator games that support head tracking.
About Eyeware
Eyeware’s 3D eye tracking technology enhances people’s connections through and with devices by using proprietary 3D computer vision algorithms and machine perception AI technology. The company’s goal is to make eye tracking useful and reliable for every device and to build more human-centered solutions.The B2B portfolio of Eyeware contains applications in driver monitoring and interaction in cars, trucks and trains, as well as retail analytics, human factors and biometrics.